E-commerce market is thriving at an exponential speed, and it shows no signs of slowing down. This has also increased fierce competition in the digital world as every brand strives to stay ahead of its competitors and engage with prospective customers. Businesses that understand their customers’ requirements are more likely to succeed. The customer data…
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In present e-commerce era, the quality of product information cannot be understated. Whether you are a manufacturer, distributor or retailer, you need a dedicated product data management tool in place that ensures high-quality, accuracy, consistency and completeness of data across all sales and marketing channels. That’s when Pimcore can into the play. Pimcore is an…
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Having both iOS and Android mobile app is a dream for many business owners. But, before you launch a mobile application, you are required to choose a technology stack. While building cross-platform apps is trending these days, the advent of new frameworks has made it easier to create apps without using Java for Android and…
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Pimcore is an open-source digital user experience platform that offers product information management (PIM), content management system (CMS), digital asset management (DAS), master data management (MDM) and digital commerce in a single system. Being a unified platform, Pimcore empowers businesses to have a single ‘trusted view’ of information across multiple channels to deliver the same…
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From time to time, businesses need to update their catalog and add more products to their inventory. This product information might come from external sources like retailers, merchants and wholesalers. While importing data in Akeneo, make sure your data is stored in CSV or XLSX file as Akeneo only accepts data from these two file…
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For any e-commerce retailer, the main aim is to expand their business and reach more customers. A vital part of this process is the efficient management of product data. The conversion rate majorly depends on how well you showcase your products and attracts your customers through accurate and rich product listing. However, failing to do…
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Online businesses come across new opportunities and challenges every day. It has become imperative to surpass those challenges in order to survive. One such challenge that is being faced by nearly every online retail owner is product data management. Managing a large amount of data on different channels is not an easy task. It requires…
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