How Does a PIM Help in Increasing Your Retail Sales?

With online sales growing by 49% annuallysince 2020, it is clear that businesses and marketing teams should be equippedwith efficient tools to meet the growing demands of online shopping and delivera satisfactory customer experience. One of the challenging areas for marketersand business owners is managing an immense amount of product information thatneeds to be passed…

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Top 7 Christmas Marketing Ideas to Thrive Your E-commerce Sales

Christmas is perhaps one of the best timesof the year. Promoting your products and services over this festive season canbring new opportunities to attract prospective customers and boost sales. Regardlessof the industry you are in, there is most likely an opportunity to get someextra conversions during Christmas. However, capturing buyers’ interest ischallenging given the number…

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Do You Need a PIM Solution for Your Business?

Rich product data is a key to successful e-commerce business. Enterprises with a large number of products and categories have to deal with a massive product data every day. Without a proper system in place, it is pretty complex to manage this data using traditional methods. Even a small mistake can ruin the customer experience,…

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The 5 Best Practices to Optimize The Product Content Lifecycle

New products are launched every day, but only 5% to 20% are successfully sustained in the market. One of the major reasons is many organizations fail to effectively manage product content. Managing product data and exhibiting them in a way that meets the common requirements of the multiple sales and marketing channels is becoming more…

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How to Evaluate a PIM Solution for Your Company

As an e-commerce business owner, there are many important decisions to make, and one of them is choosing the right product information management tool. When you think your organisation needs a PIM system, the next big step is to find a solution that meets your business needs. The PIM software you select will play a…

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