With online sales growing by 49% annually since 2020, it is clear that businesses and marketing teams should be equipped with efficient tools to meet the growing demands of online shopping and deliver a satisfactory customer experience. One of the challenging areas for marketers and business owners is managing an immense amount of product information…
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Christmas is perhaps one of the best times of the year. Promoting your products and services over this festive season can bring new opportunities to attract prospective customers and boost sales. Regardless of the industry you are in, there is most likely an opportunity to get some extra conversions during Christmas. However, capturing buyers’ interest…
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Rich product data is a key to successful e-commerce business. Enterprises with a large number of products and categories have to deal with a massive product data every day. Without a proper system in place, it is pretty complex to manage this data using traditional methods. Evena small mistake can ruin the customer experience, and…
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New products are launched every day, but only 5% to 20% are successfully sustained in the market. One of the major reasons is many organizations fail to effectively manage product content. Managing product data and exhibiting them in a way that meets the common requirements of the multiple sales and marketing channels is becoming more…
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As an e-commerce business owner, there are many important decisions to make, and one of them is choosing the right product information management tool. When you think your organisation needs a PIM system, the next big step is to find a solution that meets your business needs. The PIM software you select will playa crucial…
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