Digital transformation has been witnessed in nearly every industry because of the tremendous growth in digital content. Businesses today deal with hundreds and thousands of digital assets. These digital assets are available in numerous formats, and in many cases, they are scattered in multiple locations. This makes managing digital assets more time-consuming and cumbersome. What…
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In this fast-paced, data-driven digital world, the success of any business is heavily dependent on how well they manage their product data. If you have been searching for a product information management (PIM) tool for your business, you may have probably heard of Pimcore and Salsify – two most popular PIM solutions in the market….
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A decade ago, creating an online store and displaying a product catalogue on the website was just enough to attract customers and maintain a digital presence. A few years ago, having a mobile application was a must to stay ahead in the competition. Today’s digital e-commerce demands a lot more. Year by year there is…
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Product and customer data play a crucial role in any e-commerce business. The success of the business heavily relies on how efficiently they manage data, which is a key element for any business. A Product Information Management (PIM) tool emerged as a life-savior when it comes to managing a large volume of product data and…
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As technology is evolving at a rapid pace, digital brands and retailers must upgrade their tech ecosystem in order to keep up with the customer expectations – who want to shop anything within a few clicks. Failing to deliver unified and personalized customer experiences can put your online business at the risk of going down,…
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